Rodeo has been a tradition in Auburn, CA since 1932. Formally known as The Wild West Stampede, the Rosser family (FlyingU Rodeo, Inc.) stepped up in 2014 to save the failing rodeo. Together with EzEvents, Inc. they renamed and rebranded it The Gold Country Pro Rodeo which is growing and thriving today.

Karin, Reno, and Cindy Rosser

The FlyingU Rodeo Company, based out of Marysville, California, has produced quality family entertainment since 1956. The Rossers are the owners and operators of the company and are busy with professional rodeos every day of the year. When you talk about the Gold Country Pro Rodeo, it’s difficult not to mention the FlyingU or one of the Rosser names as the company has been a part of the Auburn rodeo tradition for over 30 years.

Cindy Rosser was honored with the Donita Barnes Contract Personnel Lifetime Achievement Award at the 2020 PRCA Annual Awards Dinner held at Dickie’s Arena in Fort Worth, Texas.

Cotton Rosser, a man known as the King of the Cowboys, passed away in June 2022.

After winning the saddle bronc at the Reno Rodeo in 1950, the Rossers began providing livestock at western rodeos for more than 60 years. A ranch accident that broke both his legs ended his rodeo career and paved the way for him to become the premier rodeo rancher in the United States after he bought the FlyingU Rodeo Company.

Rosser was inducted into the ProRodeo Hall of Fame in 1995 and received the PRCA Donita Barnes Contract Personnel Lifetime Achievement Award in 2015. His son Reno Rosser leads the organization today and we are proud to call them the Gold Country Pro Rodeo Producers.

Get more info at www.flyingurodeo.com